Perodua showroom with a difference

RAWANG: Business is war and Perodua underscored that point in its latest showroom that opened in Bukit Beruntung, Selangor.

The outlet, 10km from its headquarters and plant here, not only sells cars but is a training hub for its sales force before they are posted to their respective showrooms nationwide.

“This showroom will serve as a living-breathing training centre for our staff on the best customer service practices for us to shine in the eyes of our customers,” said Perodua managing director Datuk Aminar Rashid Salleh at the opening ceremony on Tuesday.

The showroom in Bukit Beruntung.

Perodua has invested RM560,000 into setting up the 6,660 sq ft centre, also known as a "Sales Dojo" (a Japanese word that means a martial arts training centre).

This brings the total number of Perodua sales outlets to 185, and service centres at 169.

To mark the occasion, Perodua presented donations to five charity homes.

The homes were Ephrata Charity Organisation, Sri Saradha Devi Illam, Pusat Jagaan Kanak-kanak Kurang Upaya KIRTARSH, Sivananda Ashram Kuala Kubu Bharu and Independent Living & Training.

Perodua newest showroom is located at PSSB Bukit Beruntung,  No 29-G, 31-G, 31-1, Jalan Adenium 2G/12, Pusat Perniagaan Adenium Sek BB5, 48300 Bukit Beruntung.